By Devang Jhaveri From D.J.Sanghvi College of Engineering, Mumbai India's second largest Smartphone Company Micromax recently launched its new flagship product: Canvas Knight A350. Termed as a 'local company', the fact is that Micromax manages to capture 16% of the India's Smartphone market beating companies like Sony and Nokia. Micromax always has the perception of producing Smartphones which are affordable but not necessarily top class. It basically lacks in what we call as a 'brand value'. But in the recent past, Micromax has striven hard to change this image by launching phones like Canvas HD, Canvas 4 and now the Canvas Knight A350. Known for producing budget Smartphones, Micromax is selling the Canvas Knight A350 for Rs. 19,999. But the question is 'Why would anyone buy a Micromax for 20K?' Well its astonishing features might prove alluring to do so. The Knight is the first Micromax phone to come with an Octa core processor capable of running on a speed of 2 GHz. In reality, no application is really capable of utilizing all the eight cores simultaneously in the processor. The key factor here is the 2GHz speed. The processor is backed by 2GB of random access memory and 32 GB of inbuilt internal memory. The dual sim Smartphone comes with a 16 megapixel primary camera but the 8MP front camera ensures we get a good selfie. The A350 is powered by an older version of Android, Jelly bean-4.2.2 but that doesn't make much of a difference. The 5-inch display screen is the best in its class. Though not of Gorilla quality, it provides enough toughness and resolution to amuse. The competition: The Canvas Knight A350 has to compete with the Google Nexus 4 and the recently launched Moto X in the 20K market. After the stupendous success of Moto G, its advanced version Moto X is also expected to have the same influence on the market. But Micromax has always managed to convince consumers in the past and hopefully will do the same this time. In a nutshell, the Canvas Knight A350 falls in one of the best phones that will offer value for money and an 8-core processor coupled with a good speed. But the issue of relying on Micromax will always be a concern! Want to blog for us? Please click here. source: http://teckfreeks.com/
